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Whether you’re selling software you’ve made yourself, a software product for a major corporation, or Software as a Service (SaaS) you’ll need to follow a few basic principles in order to get your product into the hands of customers.
There is no better time than now to be in SaaS. But more opportunities mean more competition. If you want to lead the pack, you need to know how to sell SaaS.
There’s a whole library of literature and insights on the sales process and the basic foundations you’ll need to start selling software successfully.
But what about the little tips that aren’t often shared that can make all the difference to the success of your sales teams? Let us share three of those very nuggets.
Around the world, rail passenger numbers are growing year-on-year. As just one example, passenger numbers have more than doubled in the UK over the last 25 years and the volume of freight moved by rail has increased by almost a third, so the railway now carries £30 billion of goods annually.
The transportation sector, including rail, is also the fastest growing critical communications vertical; its revenues are predicted to grow to over $900m by 2022.
Communication systems in the railway industry are at the very heart of their operation. They’re subject to rigorous dependability and safety measures, and because of this, are referred to as mission critical communications networks.
Every day, there are a multitude of situations where human life and other societal values are under threat and when timely and reliable communications between first responders are vital. This type of information exchange is known as critical communications.
Dynamic communication is essential for managing these situations, and especially when tasks are assigned to another person. The deployment of critical communications includes purpose-built communication equipment such as radios, software services and other robust communicating devices and programmes.
Working in partnership is a mutually beneficial way to grow the market and both businesses. It enables the partner to delight customers and build new revenue streams, and the vendor gets increased market coverage without setting up direct sales channels in every part of the word.
But how can we as channel partners ensure we’re getting everything we need from a partnership? Here are our top 5 tips on building channel success – from the perspective of a channel partner.
The cloud is changing how the world operates. It's presenting new challenges and delivering many benefits. How can we leverage its very best attributes in the mission-critical control room? Tune in for our Q&A with Mike Isherwood, Managing Director here at APD.